Feb'24 Turning Heads With Mall Activation For HP Morocco
Teaming up with HP, we executed a successful mall activation campaign in Morocco for the HP Smart Tank Printer 580.
To add a unique touch, we replaced the original photo booth with the “Printables Fortune Game”, where children engaged in solving worksheets and earned appealing
HP goodies upon success. At the event, 3,000 demos were delivered to potential customers, attracting 330,000 visitors to the booth.
Wildlife Photography & Videography Contest For Nikon
We conceptualised and executed the first-ever wildlife contest – Wonders of the Wild – for Nikon India, where the brand partnered with WWF-India.
As their social media partners, we helped in driving participation through exciting teasers, updates and jury announcements. We continued to build the intrigue through reminders, followed by the announcements of the 10 shortlisted contestants. The final verdict will be disclosed post the audience's voting and evaluation by esteemed jury members.
The contest gained a remarkable 306K organic reach, attracting approximately 3K entries.
STRUCK GOLD, AGAIN!
Explained In A Minute: Conversational Marketing
Conversational marketing refers to using real-time interactions via chatbots and live chats which transform how marketers engage with consumers. It thrives on personalised communication, ensuring immediate issue resolution, feedback collection, and lead generation.
Businesses adopting this approach enhance the customer experience, gaining valuable insights into preferences. Marketers leverage conversational marketing to build relationships, address queries promptly, and guide potential customers through the sales funnel, establishing a responsive and customer-centric brand presence.
MAGNON-KNIGHTS
OF THE MONTH
Mansi Negi
Manager - Creative Services
Mansi, our silent dynamo, effortlessly blends intelligence and dedication. Her friendly demeanour is the perfect complement to team collaboration, ensuring punctual project deliveries. A design expert, she interprets briefs with precision. Mansi is the go-to for engaging art discussions, earning well-deserved client acclaim. And here's a delightful tidbit – she's also a devoted K-pop buff.
Saumya, joined us as a Linguist and rode the wave of dedication to become the Team Lead. In this role, she not only led the team but also nurtured its development. Being with us for over 5 years, she's a cornerstone in our Hindi team, thriving on new challenges, skill acquisition, and a daily quest for self-improvement. Music and reading are her cherished companions.
SAUMYA DUBEY
Assistant Language Lead
Customer First is the philosophy we work with here at Daikin. And in this highly dynamic world we understand that Digital is where every customer starts its search. This agency has been our digital partner right from the beginning. And we admire our partnership.
Kanwaljeet Jawa
MD & CEO
Customer First is the philosophy we work with here at Daikin. And in this highly dynamic world we understand that Digital is where every customer starts its search. This agency has been our digital partner right from the beginning. And we admire our partnership.
Kanwaljeet Jawa
MD & CEO
Customer First is the philosophy we work with here at Daikin. And in this highly dynamic world we understand that Digital is where every customer starts its search. This agency has been our digital partner right from the beginning. And we admire our partnership.
Kanwaljeet Jawa
MD & CEO